Overview

Contact Tracking – Online CRM Software

Contact Tracking is an online CRM sales tracking software solution that enables you to close the loop between marketing and sales and provide great customer service. It provides not only web-based lead and sales tracking management but also an opportunity for sales forecasting, data mining, and Return On Investment measurement.

With Contact Tracking, users can pass all leads and other important marketing information via the web to all members of the sales and marketing team. Because Contact Tracking is a web-based sales tool, this information can be accessed anytime — from any place. As you work with Contact Tracking through an Application Service Provider (ASP), you can have your team up and running very quickly.

Contact Tracking Capabilities

Contact Tracking’s integrated closed-loop service offers you:

Online lead and sales tracking management

  • Distribute, track and reassign leads instantly
  • Manage all your marketing campaigns
  • Import telemarketing information into searchable fields
  • Customize and download mailing lists
  • Customize fields and forms
  • Import leads from online forms directly into your own Contact Tracking database
  • Customize access privileges for individual users or user groups

Data mine

  • Perform market research analysis on clients and prospects
  • Build and update a complex data mart
  • Analyze the Return on Investments from marketing campaigns
  • Download targeted mailing lists
  • Produce lead aging, call back, and forecast reports

Communication

  • Establish your own brand website for your online marketing database
  • Publicize upcoming events using the Event Tracker
  • Notify by e-mail all leads that are reassigned or require action
  • Use the secure online Information Center to share key campaign updates
  • Access personalized lead information with”My Contact Tracking
  • Enable online event registration by accessing the Contact Tracking Service Bureau
  • Store additional information and comments within the specific lead record
  • Collect and analyze feedback from field reps

Contact Tracking Benefits

Contact Tracking was designed specifically for the needs of sales and marketing professionals. It delivers powerful benefits to the company team, including field reps, marketing managers, and business partners.

Online lead management

  • Close the loop between marketing and sales
  • Lead distribution is easy with automatic reassignment and rules-based lead management
  • Expand and control the sales pipeline

Data mining

  • Discover unexplored opportunities
  • Develop accountability throughout the sales process
  • Generate feedback on your marketing activities
  • Empower staff with advanced data mining and reporting functions
  • Target key decision makers for direct mail and seminarsl
  • Measure and maximize Return on Investment

Communication

  • Improve communication throughout sales and marketing
  • Refine sales decision and marketing support
  • Strengthen relationships with business partners
  • Increase loyalty and customer satisfaction

Contact Tracking Advantages

Universal accessibility

  • No software or hardware to install or to maintain
  • Online access means that information is always available

Simple to use and powerful

  • Intuitive browser-based interface
  • No IS department involvement necessary
  • Quick and easy to install and use
  • Information is safe and secure

Generous and flexible

  • Quick response to all your campaign needs
  • Quickly add new users
  • Personalize access and get the right information to the right people
  • Easily import telemarketing scripts and lead forms
  • Interfaces well with other popular applications

ASP is affordable

  • No software or hardware purchases
  • No IT expenditures or investment in consultants
  • You pay only for what you require
  • Basic training required as application is easy to use

More Information

To find out how Contact Tracking can help you please fill out our contact page and we will respond with more information on our online CRM sales tracking software solution.